About us

We started EDRAE in 2021 under the name “Agnus Magnus”.

Our best selling acetate band was born when our founder bought an Apple Watch and realised there wasn’t a band on the market that she liked. She then developed 5 colours of our best selling band using a unique form of acetate that is made in Italy.

We are based in Australia with an amazing team who takes care of shipping all orders out of Brisbane.

Our Founder Laura lives in Spain which is why you will see lots of our imagery shot across Europe. She is continuously inspired by delving into different places exploring vintage markets, art galleries and design stores. She strongly believes in always  being surrounded by beautiful things.